I know Maybelline's Colossal Volum' Express Mascara has received much attention due to its neon yellow and purple packaging. I'm sure this has helped sales, but I find the packaging as ugly and outdated as Maybelline's Great Lash Mascara.
Non-drugstore mascaras usually have tamer packaging, at least color-wise. Now, Fresh is introducing its Firebird Mascara in the prettiest blue/yellow packaging. The colors are understated and modern, and the tube slim and sleek as it should be. So much more appealing than the colossal ugliness of Maybelline.
At $26, the Firebird is as expensive as the Supernova (which also has pretty packaging), but the cool colors and design make it seem more unique and worthwhile. I think the colors and design are so very fresh and if there were one pretty-package of a mascara I could get my hands on, this would be it.
You can read more about it in In Style Magazine, July 2008 or the Fresh website.
6.30.2008
These Colors Might Make People Happier - Fresh Firebird Mascara
Posted by Truckspotter at 12:11 PM
Labels: Consumerist, Drugstore, Eyes, Face Paint, Mascara
Subscribe to:
Post Comments (Atom)
0 comments:
Post a Comment